News

6/10/08 - MRA Honors Steve Schlesinger with Distinguished Service Award

At the MRA's Annual Conference in New York this month, Steve Schlesinger was honoured with a Distinguished Service Award. Outgoing MRA President, Colleen Moore Mezler and CEO Lawrence Brownell bestowed the awards, commenting "The professionals whom we honor today with these awards have demonstrated throughout their careers both extensive and noteworthy service not only to MRA but also to the opinion and survey research profession in general." Merrrill Dubrow, President & CEO of M/A/R/C Research also joined Steve in receiving this award.

4/15/08 - Schlesinger Associates Acquires Interactive Video Productions

Schlesinger Associates is delighted to announce the acquisition of Interactive Video Production, the owner of mobiLAB™ usability testing lab services.

Bob Granito, who will be continuing as President of Interactive Video Production announced “By partnering with Schlesinger Associates, we will have additional resources at our disposal to broaden our range of research technology services and to enter the international market bringing significant benefits for our clients and partners both in the US and abroad.”

In addition to its current services which include usability testing labs & technicians, summary highlight video presentations and focus group / ethnography videographers, IVP has now added Eye Tracking Labs to its portfolio.

(more information)

Contact: Bob Granito
bobg@interactivevideo.com
www.interactivevideo.com

3/23/08 - Schlesinger Associates Introduces Online Focus Groups & Bulletin Boards

Schlesinger Associates is delighted to launch its online focus group and bulletin board service to meet the increasing demand for online qualitative services. In partnership with market research expert Itracks, Schlesinger Associates will use their patented software to conduct online focus groups and bulletin board discussions, providing the most comprehensive online qualitative offering in the industry.

Online Focus Groups provide fast, top-level reaction to concepts and media from geographically dispersed respondents through groups can be recruited and run in a matter of days. Bulletin Board Focus Groups are highly involved discussions that unfold over extended timeframes, provide greater geographic reach to a larger respondent groups and generate longer, more in-depth transcripts for greater insight than any other qualitative methodology.

1/31/08 - Schlesinger Associates Opens New Houston Facility

January saw the opening of our impressive new Houston Facility. The high-specification venue is located in the uptown Galleria area, one of the largest business and retail districts in the country. As experts in medial research services, Schlesinger Associates has chosen Houston for its wealth of medial specialists, leading-edge research hospitals and the presence largest medical center in the world. The location is also readily accessible to the consumer and business markets alike and provides access to diverse demographics. We are delighted that Nick Polk, previously of All Points Research, has joined us as Facility Director bringing over 14 years of research experience to the role. For additional information, please contact Nick Polk or Kim White.

12/07/07 - Schlesinger Associates' New York Facility Being Expanded

Schlesinger Associates is delighted to announce the expansion of its New York focus group facility, establishing it as the largest facility in the world. Our Fifth Avenue facility will now offer a choice of nine high-specification conference suites suitable for focus groups, in-depth-interviews and web usability labs. Each suite includes a spacious conference room, client lounge, viewing room and respondent reception.

This news is being warmly welcomed by our regular clients; Jolie Bennett, Vice President, Research Director at Synovate commented “I was recently shown construction that will expand the NYC facility by nine rooms. The layout once again illustrates the attention that Schlesinger consistently pays to designing its facilities around the needs of researchers, our clients and respondents.”

Liz Bloom, Vice President, New York added “We are very excited about these developments due to be complete in December. We are continually seeking to offer our clients everything that they need and this expansion will allow us to fully accommodate the increasing demand for more availability for bookings.”

11/19/07 - Schlesinger Awarded MRA Celebrated Company of the Year

Schlesinger Associates was honored with the MRA Celebrated Company award at the 2007 MRA fall conference in Atlanta. Nominations were made by fellow MRS members for outstanding support and volunteer efforts for the MRA.

On presentation of the award, Colleen Mezler announced “The MRA Celebrated Company Award is the highest honor a company in the marketing research profession can achieve. Without question, the 2007 recipient has earned this esteemed award by consistently going beyond the call of duty. They have been a great long-term contributor to the profession and have been responsible for numerous policies, programs, events and reforms.”

Steve Schlesinger commented: “We are truly honored by this award. At Schlesinger Associates & The Research House we believe that if our team is fully involved in expanding its knowledge and directing the future of the industry then our company, our industry and most importantly, our clients can only benefit in the long-term.”

10/10/2007 - Schlesinger Launching New Location in Los Angeles, CA

November 26th will see the opening of Schlesinger Associates, newest initiative with a new location for its Los Angeles viewing facility.

The new high-specification facilities are opening at 10880 Wilshire Boulevard, in the Westwood area of Los Angeles close to Los Angeles International Airport and ideally placed for Beverly Hills & Hollywood.

The new facility benefits from 4 spacious private research suites, including conference room, client lounge, viewing room and respondent reception. As new technical innovations, Schlesinger Associates Los Angeles is presenting Eye Tracking and Virtual Focus Groups. The usual FocusVision, Active Group, MobiLab, and InterClipper services, of course, remain fully available.

7/2/2007 - Schlesinger Associates launches Convention Research Studies.

Each year over 100,000 health care professionals are expected to attend one or more medical conferences to learn about new products, the latest technologies, academic & professional achievements and exchange ideas.Valuable qualitative and quantitative data can be obtained from your target market by conducting research among the attendees.

Services offered:

     * Self-administered questionnaires
     * Personal one-on-one interviews
     * Focus groups
     * Analyze convention exhibits (see exhibitrak, click here )

For our 2008/2009 convention schedule, click here

6/4/2007 - Schlesinger Associates opens international field office in the USA

With the success of our International field office in London we have now launched an additional international field office in the USA. Make only one phone call and you are ready to take the pulse of markets around the world. Our experienced and dedicated team have built strong relationships with trusted specialist strategic partners and are committed to ensuring consistently high quality data worldwide. We are your one-stop shop solution, managing your global research needs in any country, any language and any culture.