Home Page >
Our locations >
The Insight Lab
900 Spruce Street, 4th Floor, St. Louis,
T. +1 (314) 269-1560
Vice President: Gina
Facility Director: Tom Fournie
The Insight Lab has a NEW facility space,
a stone's throw from our previous location in Downtown St.
Louis. Gain access to a strong alternative research
market for the Midwest. We offer two unique research
The Soulard Room
The Soulard Room inspires creativity as a spacious,
contemporary focus group studio. The large client viewing
room includes a one-way mirror, comfortable, contemporary
workstations and client lounge.
The Clark Room
The Clark Room offers cutting edge usability equipment
that provides digital viewing via dual-screen capture of both the
participant and the media, allowing observers to clearly follow
emotional and physical reactions to the stimuli. The room
boasts a 85" touch screen monitor. Interviews can also be
streamed via FocusVision with usability testing
beside-by-side viewing of content and respondent.
The Clark Room is ideal for real time usability, messaging
and creative studies in either an IDI, dyad or triad setting. The
lab can test all types of digital stimuli on any digital device
(desktop, laptop, iPad, iPhone).