Dials applications

Dials by Schlesinger is well-suited for providing continuous evaluation of any length communication or test material in focus groups, central locations, audience, and other environments.

  • Evaluation of products, brands, and concepts
  • Advertising testing, from story boards to final production
  • Product materials, whether in print, audio or video format
  • Response of audiences to communications such as speeches and presentations
  • Appeal of television programming, radio advertising, movies and advertisements
  • Fine tuning of arguments in mock trials
  • Better understanding and prediction of jury behaviour


Contact Us

To learn more about how Dials by Schlesinger can enhance your qualitative study, contact

Scott Baker, VP, Qualitative Solutions
Dials@SchlesingerAssociates.com   (T) +1 310-295-3045


Related pages


  • BDI Acquisition

    June 22, 2017 - Schlesinger is excited to announce the acquisition of BDI Research, a research services company with facilities in Barcelona and Madrid, Spain.

  • 360 immersive video

    October 14, 2016 - Introducing 360° immersive video for focus groups. The system features 360° cameras that put observers at the center of the conversation, creating a whole new experience for observers and compelling video for researchers.

  • Young Professionals Grant

    September 5, 2016 - Schlesinger has once again collaborated with the QRCA to fund the Young Professionals Grant to give young qualitative research professionals the opportunity to attend the QRCA annual conference.

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