Interactive Wall

The Wall by Schlesinger

A breakthrough solution to research engagement and collaboration challenges.


The Wall as a tool for qualitative engagement

A dynamic multi-window interactive wall for both free-form or structured display of variety of study stimuli.

Clients behind the mirror enjoy full view of the respondents' interaction with the stimulus on The Wall.


  • Focus Groups, Triads and IDIs for:
  • High impact interactive tool
  • Single-solution platform for any content as stimulus
  • Stimulus comparison tool on a panoramic canvas
  • Studies requiring respondent collaboration
  • Qualitative studies where high engagement is a challenge or critical
  • Advisory boards
  • Interactive VDIs (video depth-interviews)



  • Enhances story telling
  • Engagement both sides of the mirror
  • Complex Stimuli
  • Groups of up to 6 work simultaneously at the wall
  • Data Visualization
  • Better Concept Evaluation
  • Marked up responses
  • Deeper Insights
  • Faster reporting and Insight

The Wall as a Client Synthesis Tool


  • Big data evaluation
  • Brainstorming and group exercises
  • Strategic meetings
  • Research results reviews
  • Design reviews
  • Story boarding
  • Product and project planning
  • Product demos
  • Real-time business or data management
  • Multi-site meetings


  • Leverage a central repository of information from which insights can be actioned
  • Easily access local and cloud data is with fast show/hide/compare features
  • Manipulate and project data
  • Create high-impact visualization
  • Provide an immersive experience and optimum ergonomic viewing and interaction
  • Inspire dynamic collaboration and brainstorming environment to take idea generation and decision making to a whole new level
  • Share, annotate and edit information and directly on the platform
  • Gain management buy-in
  • Quickly add information to the repository  as required through the cloud or your VPN
    Facilitate multi-site meetings


For Further information:

Rob Ramirez
Executive Vice President, Strategic Development

To include use of The Wall in a qualitative bid contact:

NYC facility: AJ Shaw
Vice President, Qualitative Solutions

Chicago facility: Gina Jaeger
Account Director, Qualitative Solutions

Los Angeles facility: Scott Baker
Vice President, Qualitative Solutions

Our team explores The Wall


The Wall's features


Schlesinger CEO shares The Wall Applications

The Wall locations



What our clients say


Grit Top 50 

Related pages


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    October 14, 2016 - Introducing 360° immersive video for focus groups. The system features 360° cameras that put observers at the center of the conversation, creating a whole new experience for observers and compelling video for researchers.

  • Young Professionals Grant

    September 5, 2016 - Schlesinger has once again collaborated with the QRCA to fund the Young Professionals Grant to give young qualitative research professionals the opportunity to attend the QRCA annual conference.

  • High-definition recording

    June 23, 2016 - HD video recording has been installed in our US focus group facilities. Clients now have the choice of SD or HD video format. Learn more..

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